Apple today announced a 128GB version of the fourth generation iPad with Retina display. The 128GB iPad with Wi-Fi (prized at $799) and Wi-Fi + Cellular / LTE (prized at $929) models provide twice the storage capacity of the 64GB models to hold even more valuable content including photos, documents, projects, presentations, books, movies, TV shows, music and apps. The revamped iPad4, available on both black and white color is expected to hit the store on Tuesday, February 5th.
To me it looks like an attempt to undercut the Surface Pro 4 days before Microsoft’s release date. The new iPad has the same capacity as Microsoft’s Surface Pro running Windows 8 Pro and is expected to hit stores on February 9th. Microsoft made an announcement on the Pro’s release last January 22nd. Apple has been making a heavier push on their devices and tablets for the past months and it’s a good thing. Though iPad is a great device, I think Surface Pro will prevail because iPad, or suffice to say, Apple — have issues on innovation. They recently loses the “world’s most valuable company” title to ExxonMobil. The company has flat profits and the company’s stocks continue to dip. It rebounded though during today’s announcement of the iPad 128GB.